Cookies policy.

Cookies Policy of Endo45 Limited · NZBN 9429050344680 · Registered New Zealand business.

Introduction

This Cookie Policy explains how Endo45 Ltd ("Endo45", "we", "our", or "us") uses cookies and similar technologies to collect and store information when you visit our website (www.endo45.com, www.endo45.co.nz) or use our services. It also outlines how you can control the use of cookies.

We want to help you understand the data we collect, how we use it, and how you can manage your cookie preferences. This policy covers when cookies are applied and their functions, behavioural and targeted advertising, key cookies used on our website, and compliance with GDPR, CCPA and other US privacy laws.

What Are Cookies?

A cookie is a small text file that is downloaded to your computer or mobile device when you visit our site. Cookies allow us to remember your preferences, improve your user experience, and provide insights into how our website is used. Cookies serve several functions, such as storing your login details and preferences (e.g. language settings, region selection), understanding visitor interactions with our website (e.g. analytics and performance tracking), and enabling targeted advertising and remarketing campaigns. While your browser allows you to disable cookies, doing so may limit certain functionalities of our website.

Types of Cookies We Use

1. Cookies necessary for the functioning of the website. Essential to operate our website and enable core functionalities. Endo45_SessionID maintains user session state (session duration); Endo45_Consent stores your cookie consent preferences (1 year).

2. Performance & analytics cookies. Help us track website usage and improve user experience. Google Analytics (_ga, _gid) tracks website traffic and interactions (2 years); Endo45_UsageStats supports internal analytics for feature improvements (13 months).

3. Advertising & behavioural tracking cookies. Allow us and third-party partners (e.g. Google, Facebook) to display relevant ads based on browsing activity. Meta (Facebook Pixel) tracks ad conversions and engagement (90 days); Google Ads (_gcl_au) measures advertisement effectiveness (3 months).

Behavioural & Targeted Advertising

We collect browsing data on our website and app to improve user experience and serve relevant advertisements. We use Google Analytics to understand website usage — you can read Google's privacy policy and opt out via Google's opt-out. We use Facebook Ads for remarketing — you can manage your Facebook ad settings from Facebook's settings page. You can manage Google Ads settings via Google's ads settings. If you wish to opt out of targeted ads, you can do so through the Digital Advertising Alliance opt-out portal.

Compliance with GDPR & US Privacy Laws (CCPA, CPRA, and others)

We comply with GDPR, CCPA, CPRA and other US privacy laws by ensuring transparency in data collection, user control and consent management, the right to opt-out (CCPA/CPRA) for California residents, and data security with minimal retention. Under CCPA, California residents have the right to know what personal data is collected via cookies, request deletion of cookie-collected data, opt out of targeted advertising and tracking cookies, and not be discriminated against for exercising these rights. California users can exercise these rights by contacting us at support@endo45.co.nz.

Managing Your Cookie Preferences

You can manage your cookie preferences by adjusting settings via the cookie consent banner or preferences in the footer of our website, configuring your browser settings to delete or block cookies, or using third-party tools such as Google Analytics Opt-Out. Browser-specific instructions are available for Chrome, Firefox, Safari and Edge.

Changes to This Policy

We may update this Cookie Policy periodically. Changes will be reflected in the effective date at the top of this page. We encourage you to review this policy from time to time.

Contact Us

Email support@endo45.co.nz

This Cookies Policy is effective as of 11 February 2025.