Cookies Policy

Introduction

This Cookie Policy explains how Endo45 Ltd ("Endo45," "we," "our," or "us") uses cookies and similar technologies to collect and store information when you visit our website www.endo45.com, www.endo45.co.nz or use our services. It also outlines how you can control the use of cookies.

We want to help you understand the data we collect, how we use it, and how you can manage your cookie preferences. This policy covers:

• When cookies are applied and their functions

• Behavioural and targeted advertising

• Key cookies used on our website

• Compliance with GDPR, CCPA, and other US Privacy Laws

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What Are Cookies?

A cookie is a small text file that is downloaded to your computer or mobile device when you visit our site. Cookies allow us to remember your preferences, improve your user experience, and provide insights into how our website is used.

Cookies serve several functions, such as:

• Storing your login details and preferences (e.g., language settings, region selection)

• Understanding visitor interactions with our website (e.g., analytics and performance tracking)

• Enabling targeted advertising and remarketing campaigns

While your browser allows you to disable cookies, doing so may limit certain functionalities of our website.

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Types of Cookies We Use

We use the following types of cookies:

1. Cookies Necessary for the Functioning of the Website

These cookies are essential to operate our website and enable core functionalities.

Name: Endo45_SessionID. Function: Maintains user session state. Duration: Session.

Name: Endo45_Consent. Function: Stores user’s cookie consent preferences. Duration: 1 year.

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2. Performance & Analytics Cookies

These cookies help us track website usage and improve user experience.

Name: Google Analytics (_ga, _gid). Function: Tracks website traffic and user interactions. Duration: 2 years.

Name: Endo45_UsageStats. Function: Internal analytics for feature improvements. Duration: 13 months.

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3. Advertising & Behavioural Tracking Cookies

These cookies allow us and our third-party partners (e.g., Google, Facebook) to display relevant ads based on browsing activity.

Name: Meta (Facebook Pixel). Function: Tracks ad conversions and engagement. Duration: 90 days.

Name: Google Ads (_gcl_au). Function: Measures advertisement effectiveness. Duration: 3 months.

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Behavioural & Targeted Advertising

We collect browsing data on our website and app to improve user experience and serve relevant advertisements.

For example:

• We use Google Analytics to understand website usage. You can read Google’s privacy policy here and opt out here.

• We use Facebook Ads for remarketing. You can manage your Facebook ad settings here.

• You can manage Google Ads settings here.

To learn more about how targeted advertising works, visit the Network Advertising Initiative educational page.

If you wish to opt out of targeted ads, you can do so through the Digital Advertising Alliance opt-out portal.

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Compliance with GDPR & US Privacy Laws (CCPA, CPRA, and Others)

We comply with GDPR, CCPA, CPRA, and other US Privacy Laws by ensuring:

• Transparency in Data Collection – We disclose how cookies collect and use data.

• User Control & Consent Management – We provide clear options to manage cookie preferences.

• Right to Opt-Out (CCPA/CPRA) – Users in California can opt out of the sale or sharing of personal data via cookies.

• Data Security & Minimal Data Retention – We limit the duration for which cookies retain data and secure the information collected.

Under CCPA, California residents have the right to:

• Know what personal data is collected via cookies

• Request deletion of cookie-collected data

• Opt out of targeted advertising and tracking cookies

• Not be discriminated against for exercising these rights

California users can exercise these rights by contacting us at support@endo45.co.nz.

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Managing Your Cookie Preferences

You can manage your cookie preferences by:

• Adjusting settings via the cookie consent banner or preferences in the footer of our website.

• Configuring your browser settings to delete or block cookies.

• Using third-party tools such as Google Analytics Opt-Out.

For more details on how to control cookies in different browsers:

• Google Chrome

• Mozilla Firefox

• Apple Safari

• Microsoft Edge

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Changes to This Policy

We may update this Cookie Policy periodically. Changes will be reflected in the "Effective Date" at the top of this page. We encourage you to review this policy from time to time.

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‍Contact Us

📧 Email: support@endo45.co.nz

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Cookies Policy Effective Date

This Privacy Policy is effective as of 11 Feruary 2025

If you have any question regarding the privacy policy, please contact us through the contact page.

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